Motive, founded in 2013, is an Integrated Operations Platform serving businesses in the physical economy. The company combines IoT hardware with AI-powered applications to connect vehicles, equipment, and facilities to the cloud, with the stated goal of improving safety, productivity, and profitability for its clients.
The platform's product suite spans several operational areas. These include Driver Safety, which uses AI dashcams for real-time collision prevention, and Fleet Management, which provides vehicle health monitoring and workflow automation. Additional offerings cover Equipment Monitoring for asset tracking, a Spend Management solution featuring the AI-powered Motive Card, and Workforce Management tools for qualifications and time tracking. The company also develops customized AI Vision solutions for specific industries.
Motive's technology is built on domains including IoT, AI, Computer Vision, and Cloud Computing. The company reports a customer base of nearly 100,000 businesses across sectors such as transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, and the public sector.
